There’s plenty of lip service paid to the need to mobile-enable the enterprise, but actually making that happen is a little more complicated. That’s where PowWow Mobile hopes to help.
The startup on Wednesday launched SmartUX, a platform that taps machine learning to help companies turn their legacy Web and Windows apps into mobile-optimized ones without writing any code. Along the way, PowWow promises that it can save months of development time and more than 70 percent of development costs.
The platform’s core tool is SmartUX Studio. Powered by machine learning, it begins by breaking down the legacy app into core components and listing them in a drag-and-drop menu. It also transforms the components into versions suitable for mobile devices while preserving all business rules, logic, and integrations. Users can then make selections from the menu to assemble a mobile version of the original software.
Going beyond an app’s original features, SmartUX Studio lets users add commonly used mobile tools such as alerts and notifications, camera functionality, maps, fingerprint security, and near-field communications capabilities. It also offers what it calls “smart roaming,” or the ability for app users to access the same session of a mobile app from different devices.