If Facebook knows what your status update is about, it can show it to people who care about that topic. If it understands the difference between “I just got out of the taxi” and “I need a ride” messages, it can ask if you want an Uber. If it detects that you’re trying to sell something in a status update, it can automatically format post with the price and item details. And if Facebook can determine what kinds of comments on celebrities’ posts are interesting and not just “OH MY GOSH I LOVE YOU”, it can surface ones you’ll actually want to read.
These are the big applications for Facebook’s newest artificial intelligence system called“DeepText”. 400,000 new stories and 125,000 comments on public posts are shared every minute on Facebook. DeepText will help Facebook analyze several thousand per second across 20 languages with near-human accuracy.
One of the first obvious applications for DeepText will start rolling on Messenger. When DeepText identifies a sentence it thinks means you need a ride, it will suggest you use Messenger transportation integrations with services like Uber and Lyft. Recognizing “I need a ride” is easy, but it should also be able to pick up on things like “Should I call a car?”, “I can pick you up in 20”, or “I’ll get an Uber”.